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Better Business Bureau - BBB Scam Tracker Risk Report

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According to a new report from the Better Business Bureau’s Institute for Marketplace Trust, investment scams, including those involving cryptocurrency, are now the riskiest scam type. More than 80 percent of people targeted by this scam type reported losing money to BBB Scam Tracker. It also had the second-highest median dollar loss at $3,800.

Investment scams take many forms, including pressure to purchase, trade, or store digital assets (cryptocurrency) with fraudulent exchanges. Investment and cryptocurrency scams appeared among the ten riskiest scams in 2023. This year, we combined them because most cryptocurrency scams involved some investment opportunity.

Employment scam reports remained the second riskiest scam type in 2023. Reports increased 54.2% from the year before. Employment scams had a median dollar loss of $1,995, significantly higher than the overall median dollar loss of $100 reported for all scam types.

Online purchase (shopping) scams dropped from the riskiest scam type for the first time since 2019, landing at number 3 on the list. This year, 41.9% of scams submitted to BBB Scam Tracker were online purchase scams, and 82.6% reported losing money.

Key findings of the report include:

• Scams perpetrated online continued to grow, making up 68.4% of all reports. More concerning, online scams were more likely to result in a reported monetary loss than in person or via phone.

• Overall reported susceptibility (the percentage of reports with a monetary loss) rose 27.8% from 2022 to 2023. Overall, the reported median dollar loss fell by 41.5%.

• For the second year in a row, people ages 18-24 reported the highest median dollar loss of all age groups ($155).

• The percentage of people who reported engaging with a scammer via social media rose 63.8% from 2022 to 2023.

• Credit cards remained the most reported payment method with a monetary loss, followed by bank account debit and online payment systems. Reports of bank account debit with a monetary loss increased by 66.4%.

Employment scams were the No. 1 riskiest for ages 18-44. Investment/cryptocurrency scams were the No. 1 riskiest for ages 45+.

• According to our survey research, people between the ages of 18 and 44 named anxiety/stress as the number one emotion they felt after being targeted by a scam. In contrast, people 45+ cited anger as the number one emotion.

For more highlights and to download the 2023 BBB Scam Tracker Risk Report, visit BBBMarketplaceTrust.org/RiskReport. Go to BBB.org/ScamTracker to report a scam, learn more about other risky scams on BBB.org/ScamTips, and visit our news feed. 

Kelvin Collins is president & CEO of the Better Business Bureau serving the Fall Line Corridor, serving 77 counties in East Alabama, West Georgia, Southwest Georgia, Central Georgia, East Georgia, and Western South Carolina. This tips column is provided through the local BBB and the International Association of Better Business Bureaus (IABBB). The Better Business Bureau sets standards for ethical business behavior, monitors compliance and helps consumers identify trustworthy businesses. Questions or complaints about a specific company or charity should be referred directly to the BBB at Phone: 1-800-763-4222, Web site: BBB.org or E-mail: info@centralgeorgia.bbb.org.